Extra Rawaj

Working with Extra Rawaj leaves you with a stable digital product, wider visibility in search results, and ads that bring you real customers in the Egyptian market.

  1. Website, e-commerce and digital menu design with a clear structure.
  2. App development built on your business's actual requirements.
  3. Improving your visibility in search engine results (SEO).
  4. Managing Google, Facebook, Instagram and TikTok campaigns, driven by data.

Why Choose Extra Rawaj to Execute Your Digital Project

The points below are details built into the way we work itself; each one shows the extra effort Extra Rawaj puts in so your project stands out against your competitors.

  1. Defining Scope and Acceptance Criteria

    We agree on every deliverable and its acceptance criteria before starting, so the project represents you rather than looking like a generic template.

  2. Structuring Content Around Your Market

    We build the content structure from the exact keywords and competitors in your field, so your visitor finds a site designed for their own market.

  3. Performance and Accessibility Within Delivery

    Load speed and usability across every device are part of the build, not an add-on afterwards, so your message reaches every visitor.

  4. Preparing Visibility in Search Results

    We handle technical SEO and visibility data inside the project itself, so your customer finds you before they find your competitor.

  5. Testing and Fixing Post-Delivery Defects

    We test before delivery and fix anything that appears afterward at no charge, so your business stays stable in front of your customers.

  6. Documented, Fully-Owned Handover

    We hand over full access with explanation and training, so you own your digital asset and can develop it whenever you need.

Frequently Asked Questions About Building Websites, Apps and Ad Campaigns

Direct answers to what business owners in Egypt ask before starting any digital project.

The cost depends on the scope of work: the number of pages, the type of site (brochure, store, or platform), and the functions required such as payment, booking, or connecting external systems. At Extra Rawaj we define the scope and acceptance criteria in a first session, then give you a price based on written deliverables rather than a general estimate, so no surprise charges appear during execution.

The timeline depends on the project's size and how ready the content is; a brochure site is shorter than a store, and a store is shorter than a platform or an app. We split the work into clear stages — analysis, structuring, building, testing, launch — and set a date for each stage at the start of the project, so you know exactly where the work stands at any time.

Showing up requires a content structure tied to the keywords your audience actually searches, sound technical setup covering speed, links, and structured data, and clear answers to the questions in your field. We prepare this inside the project itself, not as a separate step after delivery.

Google Ads reach people who are searching for your service right now, so they suit existing demand. Facebook, Instagram and TikTok ads show your business to an audience that hasn't searched for it yet, so they suit awareness and building demand. The choice depends on your type of business and your customers' behaviour, and we determine it with you using data, not guesswork — often both are used, each in a different role.

In many cases a responsive website that works on every device is enough, especially if your goal is showcasing, selling, and communication. A mobile app helps when you need frequent notifications, daily use, or features that depend on the device itself. We help you determine what your business actually needs before you pay for an app you don't.

The domain is your website's address (yourname.com), and hosting is the space your site runs on over the internet. You can buy both directly under your own name so ownership stays fully yours, and we guide you to the option that fits your project's size and handle the connection and setup as part of delivery.

How We Work, From Analysis to Measuring Results

The five steps below form a single execution path; the output of each step feeds the next, and the whole path leads to the results promised above: a stable product, wider visibility in search results, and ads that bring real customers in the Egyptian market.

  1. Scope and Analysis Session

    We turn your project's goals, market, audience, and competitors into written requirements and success criteria that we refer back to in every later decision.

  2. Strategy and Content Map

    We map out the project structure, the user journey, and the keyword and visibility plan, so every page gets a clear goal and a search intent it serves.

  3. Technical Build

    We build the interfaces and functions against the requirements, with performance, accessibility, and technical SEO built in during construction, so the product comes out stable.

  4. Review and Testing Before Launch

    We test on real devices and use cases, review every piece of copy against search intent, and fix anything that appears before anyone sees it.

  5. Launch, Measurement and Improvement

    We publish the project, connect measurement tools, and track visibility and campaigns, adjusting based on data until results hold steady and keep growing.

Package Options and What's Included

Choose a service from the bar, and see its packages and everything included before you order.

Basic Package

Google Ads

7 features included

  • Daily monitoring and optimization of your ads
  • Selecting the search keywords that suit you
  • Writing convincing ad copy that builds customer trust
  • A system to protect against competitor click fraud
  • Improving quality scores and reducing cost per click
  • Your ad account stays under your control and open on your phone
  • Daily technical support from 9 AM to 6 PM
Advanced Package

Google Ads

8 features included

  • Daily monitoring and optimization of your ads
  • Selecting the search keywords that suit you
  • Writing convincing ad copy that builds customer trust
  • A system to protect against competitor click fraud
  • Improving quality scores and reducing cost per click
  • Your ad account stays under your control and open on your phone
  • Daily technical support from 9 AM to 6 PM
  • Designing a different landing page based on what the customer is searching for
Basic Package – Facebook

Paid Social Ads

7 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing convincing ad copy that builds your customers' trust
  • Designing attention-grabbing ad creatives
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
Advanced Package – Facebook

Paid Social Ads

8 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing convincing ad copy that builds your customers' trust
  • Designing attention-grabbing ad creatives
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
  • Unlimited number of designs
Basic Package – TikTok

Paid Social Ads

7 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing ad ideas and copy suited to TikTok
  • Designing ad content that grabs attention quickly
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
Advanced Package – TikTok

Paid Social Ads

10 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing ad ideas and copy suited to TikTok
  • Designing ad content that grabs attention quickly
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
  • Designing a different landing page based on audience type
  • Retargeting people who engaged with your ad
  • Unlimited number of designs and content
Basic Package – Instagram

Paid Social Ads

7 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing convincing ad copy that encourages the customer to reach out
  • Designing ad creatives suited to Instagram
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
Advanced Package – Instagram

Paid Social Ads

9 features included

  • Daily monitoring and optimization of ad campaigns
  • Selecting the right audience for your services
  • Writing convincing ad copy that encourages the customer to reach out
  • Designing ad creatives suited to Instagram
  • Improving the cost per message and lead
  • Your ad account stays fully under your control
  • Daily technical support from 9 AM to 6 PM
  • Unlimited number of designs
  • Retargeting customers interested in your ads
10 Pages

SEO (Search Engine Optimization)

8 features included

  • Preparing the site to rank for 10 search keywords
  • Creating a page for every targeted keyword
  • Writing convincing content that builds your customers' trust
  • Improving speed and adding schema code
  • Preparing the page to meet search engine standards
  • Preparing the page for AI visibility
  • Indexing the page through Search Console
  • Continuous monitoring and improvement to maintain top rankings
30 Pages

SEO (Search Engine Optimization)

8 features included

  • Preparing the site to rank for 30 search keywords
  • Creating a page for every targeted keyword
  • Writing convincing content that builds your customers' trust
  • Improving speed and adding schema code
  • Preparing the page to meet search engine standards
  • Preparing the page for AI visibility
  • Indexing the page through Search Console
  • Continuous monitoring and improvement to maintain top rankings
20 Pages

SEO (Search Engine Optimization)

8 features included

  • Preparing the site to rank for 20 search keywords
  • Creating a page for every targeted keyword
  • Writing convincing content that builds your customers' trust
  • Improving speed and adding schema code
  • Preparing the page to meet search engine standards
  • Preparing the page for AI visibility
  • Indexing the page through Search Console
  • Continuous monitoring and improvement to maintain top rankings
Basic Package

Web Development

6 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Custom design suited to your field and services
  • Writing professional content that convinces your customers of your services
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
Complete Package

Web Development

7 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Custom design suited to your field and services
  • Writing professional content that convinces your customers of your services
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
  • Improving the website's visibility on Google (SEO)
Advanced Package

Web Development

7 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Custom design suited to your field and services
  • Writing professional content that convinces your customers of your services
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
  • Improving the website's visibility on Google (SEO)
Basic Package

E-commerce Development

6 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Designing a store that suits your identity and products
  • Adding unlimited sections and products
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
Complete Package

E-commerce Development

7 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Designing a store that suits your identity and products
  • Adding unlimited sections and products
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
  • Improving the store's visibility in Google search results
Advanced Package

E-commerce Development

7 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Designing a store that suits your identity and products
  • Adding unlimited sections and products
  • Requesting edits and updates at no extra charge
  • Technical support from 9 AM to 6 PM
  • Improving the store's visibility in Google search results
Basic Package

Digital Menu Creation

5 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Adding unlimited sections and categories
  • A dashboard to change prices yourself
  • Technical support from 9 AM to 6 PM
Complete Package

Digital Menu Creation

6 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Adding unlimited sections and categories
  • A dashboard to change prices yourself
  • Technical support from 9 AM to 6 PM
  • Improving the menu's visibility in Google search results
Advanced Package

Digital Menu Creation

6 features included

  • Very fast performance
  • Domain + dedicated hosting
  • Adding unlimited sections and categories
  • A dashboard to change prices yourself
  • Technical support from 9 AM to 6 PM
  • Improving the menu's visibility in Google search results
Basic Package

App Development

6 features included

  • Fast, smooth performance
  • Works on Android and iOS
  • A custom interface suited to your field and services
  • Professional content that convinces your customers of your services
  • Updates and additions at no extra charge
  • Technical support from 9 AM to 6 PM
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